Cash is out, crypto is in. Companies are stacking profits into Bitcoin — and real estate firms are flexing hardest.
A fresh report by River shows corporate treasuries are turning into Bitcoin vaults. On average, 22% of profits are flowing into BTC, with real estate firms blazing ahead at 15% sector adoption.
This isn’t just hype. It’s a structural shift — corporations are now treating Bitcoin as hard money, a store of value, and a legit treasury strategy.
When corporations buy, markets move. Profit reinvestments are outpacing newly mined Bitcoin, tightening supply and boosting institutional demand.
Even heavyweights like MicroStrategy’s Shirish Jajodia point to Bitcoin’s 50B daily trading volume as proof the market can absorb big inflows without breaking.
With a 2.23T market cap and 57.58B 24h volume, Bitcoin is flexing as a full-grown asset class capable of handling corporate cash at scale.
Real estate firms aren’t just buying land and buildings anymore — they’re buying Bitcoin. Nearly 15% of profits in the sector are now being reinvested into BTC.
Why? Fewer barriers, faster decision-making, and a natural alignment with asset-based hedging. Analysts say the sector could serve as a blueprint for other industries looking to swap idle cash for digital gold.
Michael Saylor (MicroStrategy): Bitcoin is the ultimate hedge against fiat fragility. Industry analysts: Expect regulators to evolve frameworks as corporate adoption snowballs.
Translation? Bitcoin isn’t just speculative anymore. It’s creeping into mainstream corporate finance.
Corporate adoption of Bitcoin = the new norm.
The signal is clear: Bitcoin is becoming corporate America’s reserve asset.
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