Dogecoin ETF ($DOJE) Set to Launch as REX Shares Brings Memecoins to Wall Street

Fri Sep 05 2025
REX Shares is launching a Dogecoin ETF ($DOJE) under the 1940 Act, giving investors structured exposure to DOGE. Could memecoins finally hit mainstream finance?

🐶📈 Wall Street Meets Memes: Dogecoin ETF Incoming

REX Shares is taking Dogecoin from Twitter jokes to ticker symbols. Next week, the firm will launch the first-ever Dogecoin ETF (DOJE), giving retail and institutional investors direct exposure to DOGE under a regulatory playbook designed for traditional funds.


⚡ Quick Hits

  • 🐕 Ticker: DOJE (REX-Osprey™ DOGE ETF)
  • 💰 Asset: Dogecoin (DOGE)
  • 📉 Price now: 0.2145
  • 🚀 ATH: 0.4672 (currently -54%)
  • 📈 1Y Growth: +116.67%
  • 🏦 Reg Path: Investment Company Act of 1940 (same as REX’s Solana ETF)
  • 🎯 Expansion plan: ETF for OFFICIAL TRUMP (TRUMP) next

📜 The ETF Play

Unlike most crypto ETFs waiting on SEC S-1 + 19b-4 filings, REX is using the 1940 Act route — a regulatory “workaround” that already worked for its Solana + Staking ETF.

This makes DOJE the first meme-coin ETF structured like a traditional investment product, not just a speculative wrapper.

Bloomberg’s Eric Balchunas called it a “clever path” that may accelerate memecoin adoption on Wall Street.


🐕 Dogecoin’s Market Clout

Dogecoin has never been just another altcoin:

  • 🚗 Elon Musk factor: Self-proclaimed “Dogefather,” simultaneously memeing it into fame and calling it a “scam” on SNL (2021).
  • 💼 Corporate tie-ins: Musk’s attorney Alex Spiro is now chairing a Dogecoin treasury company raising 200M in DOGE.
  • 🌍 Cultural ubiquity: From merch to sports sponsorships, DOGE’s recognition dwarfs most altcoins.

Despite the volatility, DOGE remains the gateway memecoin — now heading for ETF legitimacy.


⚠️ The Fine Print

Like every prospectus, REX is clear:

  • DOGE is volatile and unregulated.
  • Extreme swings, fraud risks, or exchange failures could wipe investor gains.
  • Investors may face partial or total loss of principal.

In other words: it’s Wall Street DOGE — but still DOGE.


🔮 Why It Matters

  • Mainstream entry: First memecoin ETF → bridges retail hype with institutional structures.
  • Reg innovation: Uses the 1940 Act → potential template for future “non-traditional” ETFs.
  • Meme finance → trad finance: DOGE is no longer just for Reddit degenerates; it’s getting a Bloomberg terminal presence.

And if REX follows through with its Trump-themed ETF, we might be staring at the dawn of Meme Wall Street.


✍️ TL;DR

Dogecoin is about to hit Wall Street with DOJE, the first DOGE ETF from REX Shares. Structured under the Investment Company Act of 1940, it bypasses the usual SEC process and mirrors REX’s Solana ETF model. While risks are high, the launch signals a new era where memecoins cross into traditional finance — with DOGE leading the pack.

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