The world's biggest retailers are eyeing digital dollars. Amazon and Walmart are reportedly exploring stablecoin strategies — and the stakes are massive.
Amazon and Walmart — two titans of retail and e-commerce — are now circling the stablecoin arena. According to The Wall Street Journal, both are exploring ways to launch their own dollar-pegged digital currencies or integrate existing ones into their payment stacks.
Amazon is still early in its discussions, but there’s talk of a proprietary coin that could be used across its marketplace. Walmart, meanwhile, is reportedly looking at issuing its own token or adopting third-party stablecoins to streamline digital payments.
The timing isn’t random. According to DeFiLlama, the market cap of all stablecoins is already over 250 billion — and growing. U.S. Treasury Secretary Scott Bessent recently projected that the sector could reach 2 trillion, calling it one of the most disruptive trends in modern finance.
This isn’t just a crypto trend — it's becoming a macroeconomic shift.
Amazon and Walmart aren’t alone. Other giants circling the stablecoin waters include:
Corporate America is quietly preparing to reshape digital payments — whether via their own tokens or partnerships.
Even if Amazon or Walmart don’t launch their own coins, they’re still reportedly open to using third-party stablecoins like USDC or PayPal USD. This hybrid approach could make stablecoins mainstream without needing to reinvent the wheel — just plug and play.
If millions of users can pay with stablecoins at Amazon checkout or Walmart self-checkouts? That’s a game-changer.
Nothing's official yet. But the fact that these companies are even in the conversation speaks volumes. It’s a sign that stablecoins are no longer fringe — they’re infrastructure.
As regulation catches up and user demand grows, we’re entering a new chapter: Big Retail meets Crypto Rails.
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