When your balance sheet outshines your stock price — you’ve got a Bitcoin problem. Treasury firms loaded with BTC are trading below the value of their own wallets, revealing the psychological cracks in the market’s faith.
After a wave of Bitcoin accumulation in 2023–2024, a new problem has emerged: treasury firms are now worth less than the Bitcoin they hold.
From Semler Scientific to KindlyMD, Strive, and Metaplanet, markets have turned skeptical — punishing any company whose business model is little more than “we own Bitcoin.”
The result:
Even diversified players like Capital B, H100 Group, and Smarter Web Company show the same pattern: Bitcoin-rich, value-poor.
The metric at the center of the storm is mNAV — market capitalization divided by net asset value (in this case, Bitcoin holdings).
For most Bitcoin treasury firms, mNAV < 1.0 means one thing: Investors don’t trust the model.
When Bitcoin was rallying, holding BTC on your balance sheet looked visionary. Now, it looks like dead weight — especially when volatility cuts deeper than earnings reports.
“The market’s discounting Bitcoin treasuries because they’ve become single-asset stories. No diversification, no yield, no floor,” said one analyst tracking corporate BTC disclosures.
Some firms are fighting back — literally buying their own stock to prove they’re undervalued.
Meanwhile, others are copying Michael Saylor’s MicroStrategy (MSTR) playbook — using a fraction of their BTC for low-yield trading or leveraged financing.
MSTR still trades at a 1.39x premium to its Bitcoin holdings, but that margin is shrinking fast. Even the king of Bitcoin balance sheets is learning that faith premiums are fragile.
Bitcoin treasury firms were once the public market’s easiest way to gain BTC exposure without touching a wallet. Now they’re a case study in correlation risk.
When Bitcoin drops, these companies don’t just lose value — they lose identity.
Their stocks move tick-for-tick with BTC, but without the same liquidity or upside narrative. It’s Bitcoin exposure without Bitcoin’s autonomy.
The result? A class of firms whose fortunes rise and fall on market psychology more than on financial performance.
The decline of Bitcoin treasury firms isn’t just a bear-market side effect — it’s a reality check.
Still, the opportunity remains. If BTC rebounds and sentiment flips, these firms could rally hard, trading back to parity or even premium.
Until then, the message is clear: Owning Bitcoin isn’t enough — you have to outperform it.
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