CoinGecko Turns 11: From Side Hustle to Crypto Data Giant Powering Web3

🦎 Eleven Years of Gecko Power: The Crypto Data Engine Still Going Strong

From a weekend passion project to one of the most trusted names in crypto — CoinGecko just turned 11, and it’s not just aging well. It’s leveling up.

Debuting a sleek rebrand at Paris Blockchain Week 2025, CoinGecko’s team dropped more than a new logo. They delivered a clear message:

“We’re not just tracking prices. We’re helping build the next phase of Web3.”

🎂 From Hobby Project to Web3 Backbone

When TM Lee and Bobby Ong kicked off CoinGecko back in 2014, it was a side hustle. Fast-forward to 2025: CoinGecko is now powering data for 20–30% of the projects at Paris Blockchain Week.

“The market evolved — and so did we,” says Aimann Faiz, Head of Business Development.
“This rebrand reflects who we are today and where we’re going.”

The site’s refresh leans into three pillars:
✅ Trustworthiness
✅ Ease of use
✅ User empowerment

The gecko mascot? Friendlier. The vibe? Still geeky, still authentic.

💼 Business Model: API First, Ads Second

While most see CoinGecko as your go-to crypto price tracker, the real power play is under the hood: the CoinGecko API.

• Serving real-time data to thousands of developers
• Powering GeckoTerminal, their on-chain degen-friendly DEX explorer
• Monetizing through ads, API services, and data products

“Our API is quietly becoming the engine of the Web3 data economy,” Aimann reveals.

🎛️ GeckoTerminal: Where Degens Play

CoinGecko is the encyclopedia.
GeckoTerminal? The nightclub.

• Tracks over 6 million tokens directly on-chain
• Built for early hunters and DEX degenerates
• Raw, unfiltered, and moving fast

Two platforms, two energies — but they share one mission: giving users the tools they need to navigate crypto chaos.

🔮 The Vision: Tokenized Everything

What’s next?

“A fully tokenized world — where art, real estate, loyalty points, and even social clout exist on-chain.”

CoinGecko is betting on:

• Mass adoption
• Regulatory clarity
• Mainstream onboarding of the first billion crypto users

📉 Market Volatility? Still Bullish

Even with recent market swings, the Gecko crew is focused on the long game.

• BTC’s journey from $8K in 2019 to $107K peak proves how far we’ve come
• “Red markets are buying signals,” says Aimann.
• Fundamentals > FOMO.

CoinGecko’s stance? Ignore the noise. Focus on utility, decentralization, and community strength.

🤝 First Conference Booth, Real-World Connections

Paris Blockchain Week 2025 wasn’t just about the rebrand — it was also CoinGecko’s first major conference booth.

“Building online is great. But meeting our users and partners face-to-face? Priceless.”

One highlight: Aimann finally met Alena from BeInCrypto after six years of digital collaboration — a reminder that crypto is still about human connections.

🧠 TL;DR

• CoinGecko turns 11 — celebrating with a major rebrand and a clear roadmap for the future
• API business powers 20–30% of Web3 projects and keeps growing
• GeckoTerminal serves the DEX degen crowd, complementing the core platform
• Vision for a tokenized world and the onboarding of a billion crypto users
• Staying bullish on fundamentals, not hype

From a humble price tracker to a Web3 data backbone, CoinGecko is stepping into its next chapter — without losing that OG energy.