From internet joke to Wall Street ticker — Dogecoin just bagged its first U.S. ETF.
The SEC just delayed Bitwise’s Dogecoin ETF. But Rex-Osprey is moving first, bringing DOJE to market on September 11 — the first-ever U.S. ETF backed entirely by a meme coin.
It’s less than a year since Bitcoin and Ether ETFs redrew finance. Now, the coin that started as a joke is being handed a Wall Street ticker.
Dogecoin has:
And yet… it’s survived over a decade, spawned armies of imitators, and still commands 36B in market cap.
Bloomberg’s Eric Balchunas put it bluntly:
“Pretty sure this is the first-ever U.S. ETF to hold something that has no utility or purpose.”
But that is the point. In crypto, memes are utility. Culture is collateral.
DOGE is up 13% this week, riding ETF hype. The listing plugs meme investors straight into retirement accounts and regulated brokerages.
With DOGE already among the top digital assets, institutional recognition could spark another retail mania round — the same way Bitcoin ETFs pulled in billions.
This is more than one ETF. It’s a shift:
Under the Trump-era SEC, staking, tokenization, and now memecoins are being reframed as financial innovation instead of regulatory violations.
If DOGE can get an ETF, the floodgates are open: Solana, altcoins, even culture-first tokens could follow.
Dogecoin is getting its first U.S. ETF (DOJE) on Sept 11, making it the first memecoin to go institutional. DOGE is up 13% ahead of launch, and analysts say this marks a new wave of ETFs — not about gold or money, but about culture.
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