Forget white coats and retirement funds. Gen Alpha — the post-2010 generation — has its sights set on YouTube fame and crypto wallets instead of stethoscopes and pensions.
In a world where your Roblox skin matters more than your resume, the rules of “success” just got rewritten.
A survey by Whop says it all:
Today’s role models don’t wear lab coats — they hold ring lights. As Whop’s Cameron Zoub puts it:
“YouTubers feel real. Gen Alpha believes you don’t need college — just a camera and a niche.”
Retirement? Gen Alpha is already planning it — in tokens.
According to Bitget:
It’s not just investing. It’s identity. Crypto is fast, portable, and feels more theirs than a dusty 401(k).
But not everyone’s buying the hype.
“If your pension’s in tokens, you still need to buy groceries,” warns finance prof Andreas Park. “Crypto pensions sound cool — until markets crash.”
They’re not waiting to grow up — they’re growing audiences now.
They’re building brands before they build resumes. In Gen Alpha’s world, follower count > job title.
This isn’t rebellion — it’s reprogramming. And the world better keep up.
Have questions or want to collaborate? Reach us at: info@ath.live