🏙️ Plume Moves into the Empire State Building — and Into the Future of Finance

The first full-stack blockchain for Real-World Assets picks Wall Street’s backyard as home.

Plume just made it official: their new HQ is now in the Empire State Building, right in the heart of New York City. It’s not just a flex — it’s a statement. They’re putting RWAs on-chain and planting their flag where global finance lives.

🗽 Why NYC, Why Now?

This move comes fresh off Plume’s Genesis mainnet launch. But it’s not about fancy office space — it’s about being where the money and regulation collide. Think:

💼 Proximity to Wall Street 🏛️ Access to lawmakers in D.C. 💰 Institutional capital eyeing tokenized treasuries, real estate, and private credit

“New York is where traditional finance lives,” said Teddy Pornprinya, Co-Founder. “It’s also where the next era of infrastructure is being built.”

The Plume team has already been in conversations with the SEC’s Crypto Task Force, the U.S. Treasury, and major asset managers. The goal? A legal framework where real-world assets can live onchain without losing trust, compliance, or usability.

🏛️ Empire State of Mind

The symbolism isn’t subtle: the Empire State Building was born during the Great Depression — a symbol of resilience and ambition.

Now? It’s home to a blockchain project trying to reshape global capital markets.

“From this building that once redefined New York’s skyline, we’re working to redefine how the world accesses and interacts with RWAs,” said Co-Founder Chris Yin.

🔍 So What Is Plume, Really?

Not just another chain. Not just another token.

Plume is a purpose-built, EVM-compatible blockchain designed to turn real-world assets (RWAs) — from treasury bonds to GPUs to durian farms — into programmable, DeFi-ready assets.

Already:

• ⚙️ 200+ protocols building
• 👛 18M+ wallets in testnet
• 🔄 280M transactions

It’s not about “tokenizing bonds.” It’s about using them — staking, lending, collateralizing, and building new finance tools on top.

🧱 The Three Pillars of Plume’s RWAfi Play

1. Composability RWAs aren’t just tokenized — they’re usable across DeFi: lending, staking, trading.

2. Access Through partners like BlackRock, Invesco, Apollo, users can earn yield from high-quality assets — no Wall Street gatekeeping.

3. Credibility Plume is built for compliance from the ground up. Secure custody, regulator engagement, and real-world standards baked in.

💸 What’s “RWAfi” Anyway?

Plume is pioneering what it calls RWAfi — Real World Asset Finance.

Unlike OG DeFi that only played with crypto-native assets, RWAfi brings real capital onchain:

🌍 Sovereign debt 🏘️ Real estate 📈 Equities 💼 Private credit

“With transparency and the right tools, these assets can be democratized,” say Plume’s founders.

It’s about making global, high-yield, real-world assets available to anyone, anywhere, any time.

📍 What’s Next?

With its NYC base secured, Plume is building long-term. As U.S. regulators start to define the rules and institutions look for compliant blockchains to run on, the timing couldn’t be better.

“We’re not just helping tokenize the world,” said Pornprinya. “We’re making the tokenized world usable.”

✅ TL;DR

🏙️ Plume opened HQ in the Empire State Building — and just launched its Genesis mainnet 💼 It’s working with U.S. regulators and Wall Street to build the RWA playbook 📈 200+ protocols already building, 280M+ testnet transactions 💸 It’s not about tokenizing — it’s about using RWAs like crypto-native money 🌍 The goal: global access to real-world yield, on-chain, 24/7

Plume isn’t building hype. It’s building infrastructure for real finance.