🌐 Snoop Dogg Just Broke the NFT Market — Again

🎤 Snoop Drops NFTs on Telegram, Sells 12M in 30 Minutes

Vintage lowriders, weed bags, dancing dogs, and one blockchain to rule them all.

In a move that could only be pulled off by Web3’s favorite uncle, Snoop Dogg sold out 1 million NFTs in just 30 minutes on Telegram, raking in a cool 12 million. And no, this isn’t 2021 on replay — it happened in July 2025, and it might have just kicked off a new bull run for NFTs.

🤠 The Collection: Meme-Ready, Snoop-Verified

The drop featured:

• Animated dogs
• Blunt packs
• Classic cars
• Swag bags
• And pure, unfiltered Snoop energy

Hosted on Telegram and built on the TON blockchain, these NFTs weren’t just JPEGs. They can be:

• ✨ Worn on your Telegram profile
• 💸 Converted into in-app currency (Stars)

Yes, they’re profile flex AND digital money.

🦇 Why It Mattered (And Still Does)

While the rest of the NFT market was in coma mode — with sales down 41% and transactions down 55% (CryptoSlam, June 2025) — Snoop’s launch sent a message:

"If you bring culture and utility together, Web3 still hits."

Telegram founder Pavel Durov hyped the launch on social, and TON lead dev @Zenith called it a "new NFT narrative" for social-first Web3.

🚀 TON x Telegram = NFT Trojan Horse?

Unlike OpenSea or Blur, Telegram NFTs are built to be used, not just traded. You wear them, flex them, and spend them:

• Stars = Telegram’s native currency
• NFT Gifts = wearable, tradable, burnable

This isn’t another JPEG casino — it’s culture baked into the app.

Also worth noting: TON token is trading around 2.87, with a 7B+ market cap and 180M+ in 24h volume. Add Snoop to that ecosystem? Yeah, it’s giving meta-level momentum.

🎉 Snoop’s NFT Legacy Runs Deep

This isn’t his first rodeo:

• 2022: The Doggies with Sandbox
• 2023: Passport Series with behind-the-scenes concert content
• 2025: Telegram NFT Gifts, aka the crossover nobody saw coming

He’s not just cashing in. Snoop’s been building in Web3 longer than most crypto startups have existed.

🤖 What’s Next?

• ⌛ Secondary market opens in 21 days
• 🌐 Blockchain minting = more liquidity
• ✨ New brands, artists, and DAOs may follow Snoop’s model

This isn’t just a flex — it’s a playbook.

🔹 TL;DR

• 🎤 Snoop Dogg sold 1M NFTs on Telegram in 30 mins — 12M raised
• 🛠️ NFTs built on TON, wearable + spendable in-app
• 😔 NFT market was cold — now it’s heating back up
• 🚀 Signals a shift: from trading to social, from JPEGs to utility