TOKYO BEAST, a Web3 game built on Immutable, just did what no other blockchain game has done before — hit #1 in Japan’s App Store in under 48 hours. That’s over 300,000 downloads in two days in the world’s 27 billion gaming market — and yes, that’s a record.
On Kick, it crushed streams of Minecraft, Call of Duty, and CSGO 2, landing in the Top 8 most-watched games. Even UFC legend Rampage Jackson streamed it. Welcome to the new era of onchain clout.
Set in the year 2124, TOKYO BEAST throws players into a neon-drenched Tokyo where replicant androids and humans coexist. The main event? The XENO-karate tournament, where elite androids called BEASTs fight for domination in a dystopian bloodsport designed for spectacle.
🕹️ You play two ways:
Prediction meets play-to-earn in a way that’s fresh, interactive, and strategic — no button-mashing, no idle farming, just clean Web3 adrenaline.
TOKYO BEAST is Immutable’s third partnership with a billion-dollar AAA studio — and their most aggressive move into Japan’s gaming stronghold yet.
“Japan has always been a global powerhouse in gaming,” — Robbie Ferguson, Co-founder, Immutable
With Immutable Play (dev tools) and Immutable Passport (wallet + identity), the company is making Web3 gaming as frictionless as Web2 — no seed phrases, no lag, just gameplay.
Immutable is not playing small in 2025:
It’s not just a platform — it’s the foundation for mainstream Web3 adoption through games.
TOKYO BEAST didn’t need a Super Bowl ad.
The game’s rise was organic, driven by creator hype, tournament drama, and a Kick-first approach to streaming. When real fighters like Rampage Jackson jump into your metaverse? That’s marketing with muscle.
TOKYO BEAST’s secret weapon isn’t just visuals or tech — it’s the fusion of esports-style tournaments with prediction markets. Every weekend championship becomes a digital arena where:
It’s Twitch meets UFC meets Degen betting — and it actually works.
With over 300K players already onboarded and App Store dominance secured, the next phase is global. Expect:
If this is the start, imagine the championship arc.
Have questions or want to collaborate? Reach us at: info@ath.live